Friday, April 07, 2006

The war in the telecom market : IIPM

It is obvious that the company that provides the best package, at the appropriate cost, will eventually rule the roost. Service providers have to remember that though mobile phones for the Indian consumer today are fast becoming a lifestyle statement, a true blue ‘right’ price value proposition is what will succeed in this most frivolous market. The war in the telecom market has just started, and the ones that will lead are those who understand tactical warfare!

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Source :- IIPM Editorial, 2006

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